na INLIS000000000001020 20221111053606 0010-0520001020 221111 | | ind 1-868197-442-6 ind 380.11 380.11 UND c Underhill, Paco Call of The Mall : How We Shop / Paco Underhill UNDP Electoral Assistance Programme, - 227 hlm.; 23 cm. ; 23 cm. Indeks : Index The Call of The Mall is an entertaining and shrewd portrait of our fascination with shopping. How do successful stores manipulate us into buying we don't need or into spending more than something is worth? Why is Cartier next to cheap goods, why is mall food so appalling and why is the cinema always hard tofind? The Call of the Mall is full of surprising insights and provides a deeper understanding of how we live, work, play and spend. Perdagangan 01745/MKRI-P/II-2005 01745/MKRI-P/II-2005