na INLIS000000000002873 20221110111821 0010-0520002873 221110 | | eng 9780135156995 eng 658.049 658.049 DER i Deresky, Helen International Management : Managing Across Borders and Cultures : Text and Cases / Helen Deresky 6th ed. Harlow : Thomson, 2008 xiii, 322 p. : : Illus. ; 28 cm Indeks : p. 316 - 322 This globally oriented book covers the most current research and trends in International Management. It offers comprehensive and integrative cases that illustrate the actual behaviors and functions required for successful cross-cultural management at the strategic and interpersonal level. Includes numerous boxed features that relate concepts to real-world practice. Also includes experiential exercises for self-test. For professionals in international business. In this 6th edition, cross-cultural management and competitive strategy are evaluated in the context of global changes-the expanding European Union (EU), the increasing trade among the Americas, and the rapidly growing ecomnomies in Asia--that require new management applications. International Business Enterprises -- Management Mutinational Corporations 10928/MKRI-P/XII-2008 10927/MKRI-P/XII-2008 10928/MKRI-P/XII-2008 10927/MKRI-P/XII-2008 10927/MKRI-P/XII-2008 10928/MKRI-P/XII-2008