na INLIS000000000003066 20221110111413 0010-0520003066 221110 | | eng 0071111522 eng 651.7 651.7 LES b Lesikar, Raymond V. and Marie E. Flatley Basic Business Communication : Skills For Empowering The Internet Generation / Raymond V. Lesikar 10th ed. Boston : McGraw Hill, 2005 xxx, 606 p. : : illus. ; 28 cm Indeks : p. 599 - 606 Our overall objective in this revision was to produce the most technologically current and pedagogically effective book in the field. We modestly believe we have succeeded. Because in a sense business commucation is technology in today's business world, to thoroughly emphasize technology whereever it applies was a logical first goal in our efforts. In working to produce the most pedagogically effective book possible, we continued to pursue the goals were to produce the most authoritative, thorough, learnable, and teachable book possible. The Book with an introductory summary of the role of communication in the organization, including a description of the process of human communication ; concentrates on report writing ; communication activities such as as participating in meetings, telephoning, dictating, and listening as well as giving presentations ; comprises a four-chapter group of special communication topics-cross-cultural communication, correctness, technology-assisted communication, and business-research methods. Business Communication 11035/MKRI-P/XII-2008 11034/MKRI-P/XII-2008 11034/MKRI-P/XII-2008 11035/MKRI-P/XII-2008 11034/MKRI-P/XII-2008 11035/MKRI-P/XII-2008 11035/MKRI-P/XII-2008 11034/MKRI-P/XII-2008