01595     2200289   4500001002100000005001500021035002000036008004100056020001800097041000800115082001000123084001600133100002100149245008800170260004900258300001600307500002400323520075700347650002001104650002501124990002601149990002601175990002601201990002601227990002601253990002601279INLIS00000000000321620221026095742  a0010-0520003216221026                |          | eng    a9780070657083  aeng  a338.9  a338.9 SHE c0 aSheth, Jagdish N1 aChindia Rising :bHow China and India will Benefit Your Business /cJagdish N Sheth  aNew Delhi :bKluwer Law International,c2008  axxv, 205 p.  aIndeks : p. 201-205  aThe genesis of this book goes back to the late 1980s, when I became advisor to several governments for branding, positioning and marketing of nations. It became obvious to me that while the 20th. This book moves beyond the current consensus that China and India (Chindia) will become the world?s next economic superpowers and, instead, argues that this development is to be universally welcomed. The Authors thesis is that the rise of Chindia is a vitally important thing, not only for China and India but also for the rest of the world?developed and developing nations alike. Just as America did in the 20th century, it is incumbent upon Chindia in the 21st century to serve as the engine of the global economy?an economy which otherwise would falter. 4aEconomic Policy 4aEconomic development  a11269/MKRI-P/XII-2008  a11270/MKRI-P/XII-2008  a11270/MKRI-P/XII-2008  a11269/MKRI-P/XII-2008  a11269/MKRI-P/XII-2008  a11270/MKRI-P/XII-2008