01422 2200229 4500001002100000005001500021008004100036020001500077035001900092041000800111082000800119084001400127100002300141700001900164700002900183245002800212260004100240300003300281500002500314520083100339650002201170INLIS00000000000344420200508202313200508||||||||| | ||| |||| ||eng|| a0534578349 0010-0520003444 aeng0 a320 a320/WIG/S0 aSteven J. Breckler0 aJames M. Olson0 aand Elizabeth C. Wiggins00aSocial Psychology Alive aAustraliabRoutledge-Cavendishc2006 axxv, 667p.b: illus,;c28cm. aIndeks : p.640 - 667 aIf you're like many people, you may think that social psychological findings simply confirm logic and common sense. You may believe that research studies show how other people behave, not you. This text invites you to think about and experience the power of social psychology. Real-world examples, from road rage and wrongful convictions to blind dates and the effects of television and advertising, show you the practical value of social psychological knowledge and the pervasiveness of its principles in your everday life. Social psychology is a vibrant, living discipline that addresses crucial issues. The authors of this text also make it fun to study. As you read, you'll complete assessments that help you better understand yourself. You'll be asked to predict the outcome of research before the results are made known. 0aSocial Psychology