na INLIS000000000004030 20221112105000 0010-0520004030 221112 | | eng 9780071283328 eng 658.6 658.6 PEA f Pearce, John A. Richard B. Robinson Jr. Formulation, Implementations, and Control of Competitive Strategy / John A. Pearce. Richard B. Robinson 11th ed New York : McGraw Hill, 2007 xxv,456 p. : :illus, ; 25 cm Indeks : p.I-1 - 21 This book is a compherenhensive revisons designed to accommodate the needs of strategy student worldwide in our fast changing twenty first century. These are exciting times, and they are reflected on the many new develotment in this book and the accompanying . This preface describes what we have done to make the eleventh editons uniqely effective in preparing student for stategies decisions in tommorow fast paced global bussiness arene. They include, a chapter dedicated to corporate social responsibility and business ethich. A chapter dedicated to structuring effective century organizations, and to forth they provide a thorough, state of the art treatment of the critical business skill needed to plan and manage strategic activities. Management-Strategic Competition 10923/ MKRI- P/XII 2008 10924/ MKRI- P/XII 2008 10924/ MKRI- P/XII 2008 10923/ MKRI- P/XII 2008