01628     2200301   4500001002100000005001500021035002000036008004100056020002200097041000800119082001000127084001900137100002300156700002200179245008400201250001300285260003600298520073700334650003101071650003301102650003501135990002601170990002601196990002601222990002601248990002601274990002601300INLIS00000000000851420221112110400  a0010-0520008514221112                |          | eng    a978-0-07-304355-5  aeng  a658.4  a658.4 O’BR i0 aO’Brien, James A0 aGeorge M. Marakas1 aIntroduction to Information Systems /cJames A. O’Brien and George M. Marakas  a13th Ed.  aNew York :bMc Graw Hill,c2007  aThe Thirteenth Edition is designed for business students who are or who will soon become business professionals in the fast changing business world of today. The goal of this text is to help business students learn how to use and manage information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. Thus, it places a major emphasis on up-to-date coverage of the essential role of Internet technologies in providing a platform for business, commerce, and collaboration processes among all business stakeholders in today's networked enterprises and global markets. This is the business and managerial perspective that this text brings to the study of information systems. 4aBusiness --Data processing 4aManagement --Data processing 4aManagement information systems  a16403/MKRI-P/XII-2009  a16404/MKRI-P/XII-2009  a16404/MKRI-P/XII-2009  a16403/MKRI-P/XII-2009  a16403/MKRI-P/XII-2009  a16404/MKRI-P/XII-2009