01605 2200253 4500001002100000005001500021035002000036008004100056020002200097041000800119082001000127084001600137100001500153245012800168250001100296260005100307300003700358520079500395650003701190650003701227650003501264990002601299990002601325INLIS00000000000963120221024095025 a0010-0520009631221024 | | eng  a978-1-107-07360-9 aeng a324.2 a324.2 LUP p0 aLupu, Noam1 aParty Brands in Crisis : Partisanship, Brand Dilution, and the Breakdown of Political Parties in Latin America /cNoam Lupu aCet. 2 aCambridge :bCambridge University Press,c2017 axv, 247 p. :b: illus. ;c24 cm. aParty Brands in Crisis offers an explanation that highlights the effect of elite actions on voter behavior. During the 1980s and 1990s, political elites across the region implemented policies inconsistent with the traditional positions of their party, provoked internal party conflicts, and formed strange-bedfellow alliances with traditional rivals. These actions diluted party brands and eroded voter attachment. Without the assured support of a partisan base, parties became more susceptible to short-term retrospective voting, and voters without party attachments deserted incumbent parties when they performed poorly. Party Brands in Crisis offers the first general explanation of party breakdown in Latin America, reinforcing the interaction between elite behavior and mass attitudes. 4aPolitical Parties--Latin America 4aParty Affiliation--Latin America 4aParty Dicipline--Latin America a26491/MKRI-P/XII-2018 a26491/MKRI-P/XII-2018