| Judul | 22 Irrefutable Laws Of Advertising And When To Violate Them |
| Pengarang | Michael Newman |
| Penerbitan | Singapore : Nuansa, 2006 |
| Deskripsi Fisik | XXVIII, 266 hal ; 23 cm ;23 cm |
| ISBN | 978-0-470-82-18 |
| Subjek | 1. Advertising 2. Sales Promotion |
| Abstrak | This is an authoritative and unique guide to the universal principles that underlie great advertising? the kind that's proven to be dramatically more successful around the world. Each chapter is compiled by a world-renowned advertising agency famous for its application of a particular tenet. Packed with illustrations, reproduced ads, and frames from TV commercials, "22 Irrefutable Laws of Advertising and When to Violate Them is an indispensible guide for advertisers and marketers |
| Catatan | Indeks : Indeks hal. 261-266 |
| Bahasa | Inggris |
| Bentuk Karya | Tidak ada kode yang sesuai |
| Target Pembaca | Tidak ada kode yang sesuai |
| No Barcode | No. Panggil | Akses | Lokasi | Ketersediaan |
|---|---|---|---|---|
| 00000007220 | 659.122/NEW/d | Dapat dipinjam | Perpustakaan Lantai 3 - Mahkamah Konstitusi RI | Tersedia
pesan |
| Tag | Ind1 | Ind2 | Isi |
| 001 | INLIS000000000001192 | ||
| 005 | 20221207032912 | ||
| 008 | 221207################|##########|#eng## | ||
| 020 | # | # | $a 978-0-470-82-18 |
| 035 | # | # | $a 0010-0520001192 |
| 041 | $a eng | ||
| 082 | # | # | $a 659.122 |
| 084 | # | # | $a 659.122/NEW/d |
| 100 | 0 | # | $a Michael Newman |
| 245 | 1 | # | $a 22 Irrefutable Laws Of Advertising And When To Violate Them |
| 260 | # | # | $a Singapore :$b Nuansa,$c 2006 |
| 300 | # | # | $a XXVIII, 266 hal ; 23 cm ; $c 23 cm |
| 500 | # | # | $a Indeks : Indeks hal. 261-266 |
| 520 | # | # | $a This is an authoritative and unique guide to the universal principles that underlie great advertising? the kind that's proven to be dramatically more successful around the world. Each chapter is compiled by a world-renowned advertising agency famous for its application of a particular tenet. Packed with illustrations, reproduced ads, and frames from TV commercials, "22 Irrefutable Laws of Advertising and When to Violate Them is an indispensible guide for advertisers and marketers |
| 650 | 4 | $a 1. Advertising | |
| 650 | 4 | $a 2. Sales Promotion | |
| 990 | # | # | $a 07220/MKRI-P/XII-2007 |
| 990 | # | # | $a 07220/MKRI-P/XII-2007 |
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