Cite This        Tampung        Export Record
Judul Modern Competitive Strategy / Gordon Walker
Pengarang Walker, Gordon
EDISI 2nd ed.
Penerbitan Boston : John Wiley & Sons, 2007
Deskripsi Fisik xiii, 346p. :: illus. ;24 cm.
ISBN 9780071254404
Subjek Competition
Management
Business Enterprises
Abstrak This book brought the concepts and observations of industrial economists into the realm of business policy in a way that students and practitioners could comprehend and appreciate. The author has tried to depend and broaden the content of the earlier book in those places where Walker felt something was obviously missing. It is certain, that strategy specialists will still see areas that could be developed more effectively, and students will inevitably want more examples and tools for practice. These additions will have to wait until the next time arround. He has tried to keep the book grounded in research or, when research was lacking, in the most reasonable logic available. Chapter 1 is to introduce the concept of strategy in its multiple forms without losing the central point that strategy defines how the firm makes money. Chapter 2 contains a new section on "willingness-to-pay", with methods and examples. Chapter 3 is that interfirm coordination on price or other variables is hard to establish and, even when it is legal, hard to maintain. Chapter 4 includes a chart on Samsung's dynamic growth cycle and on substitution of DVDs for VCDs. Chapters 6 and 8 have sidebars on China. Chapter 10 has a new section on divisional performance metrics, based on residual income. Chapter 11 has a new sidebar on Sarbanes-Oxley (SOX) Rule 404 and a section on the consequences of board practices for the firm's share price.
Catatan Indeks : p.336 - 346
Bahasa Inggris
Bentuk Karya Tidak ada kode yang sesuai
Target Pembaca Tidak ada kode yang sesuai

 
No Barcode No. Panggil Akses Lokasi Ketersediaan
00000011052 658.4 WAL m Dapat dipinjam Perpustakaan Lantai 3 - Mahkamah Konstitusi RI Tersedia
pesan
00000011053 658.4 WAL m Dapat dipinjam Perpustakaan Lantai 3 - Mahkamah Konstitusi RI Tersedia
pesan
Tag Ind1 Ind2 Isi
001 INLIS000000000002947
005 20221112102149
008 221112################|##########|#eng##
020 # # $a 9780071254404
035 # # $a 0010-0520002947
041 $a eng
082 # # $a 658.4
084 # # $a 658.4 WAL m
100 0 # $a Walker, Gordon
245 1 # $a Modern Competitive Strategy /$c Gordon Walker
250 # # $a 2nd ed.
260 # # $a Boston :$b John Wiley & Sons,$c 2007
300 # # $a xiii, 346p. : $b : illus. ; $c 24 cm.
500 # # $a Indeks : p.336 - 346
520 # # $a This book brought the concepts and observations of industrial economists into the realm of business policy in a way that students and practitioners could comprehend and appreciate. The author has tried to depend and broaden the content of the earlier book in those places where Walker felt something was obviously missing. It is certain, that strategy specialists will still see areas that could be developed more effectively, and students will inevitably want more examples and tools for practice. These additions will have to wait until the next time arround. He has tried to keep the book grounded in research or, when research was lacking, in the most reasonable logic available. Chapter 1 is to introduce the concept of strategy in its multiple forms without losing the central point that strategy defines how the firm makes money. Chapter 2 contains a new section on "willingness-to-pay", with methods and examples. Chapter 3 is that interfirm coordination on price or other variables is hard to establish and, even when it is legal, hard to maintain. Chapter 4 includes a chart on Samsung's dynamic growth cycle and on substitution of DVDs for VCDs. Chapters 6 and 8 have sidebars on China. Chapter 10 has a new section on divisional performance metrics, based on residual income. Chapter 11 has a new sidebar on Sarbanes-Oxley (SOX) Rule 404 and a section on the consequences of board practices for the firm's share price.
650 4 $a Business Enterprises
650 4 $a Competition
650 4 $a Management
990 # # $a 11052/MKRI-P/XI-2008
990 # # $a 11052/MKRI-P/XI-2008
990 # # $a 11052/MKRI-P/XI-2008
990 # # $a 11052/MKRI-P/XI-2008
990 # # $a 11053/MKRI-P/XI-2008
990 # # $a 11053/MKRI-P/XI-2008
990 # # $a 11053/MKRI-P/XI-2008
990 # # $a 11053/MKRI-P/XI-2008
Content Unduh katalog