| Judul | China CEO : Voices of Experience from 20 International Business Leaders / Juan Antonio Fernandez and Laurie Underwood |
| Pengarang | Fernandez, Juan Antonio Laurie Underwood |
| Penerbitan | USA : John Wiley & Sons, 2006 |
| Deskripsi Fisik | xxii, 301 p. :: Illus. ;23 cm |
| ISBN | 0470821922 |
| Subjek | Executive Management Business |
| Abstrak | Some Western business leaders are moving into China without any clear knowledge of the many pitfalls they will encounter: the weak rule of law, forceful governmental intervention, a scarcity of managerial talent, the likelihood of counterfeiting, the fast paced business environment and surprisingly aggressive local competitors. This book uses case studies to both illuminate and examine these key managerial challenges. Each case focuses on a specific topic and is complemented with commentaries from professors and executives who have extensive front?line experience in China. The cases are the product of three?year research and are well?tested in MBA and executive courses. The book provides concise but insightful analysis to help readers to get the most from the case studies. This book will help you get better prepared to face the varied challenges you will find in China. These cases complement the material presented in a previous work. |
| Catatan | Indeks : p. 297 - 301 |
| Bahasa | Inggris |
| Bentuk Karya | Tidak ada kode yang sesuai |
| Target Pembaca | Tidak ada kode yang sesuai |
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| 500 | # | # | $a Indeks : p. 297 - 301 |
| 520 | # | # | $a Some Western business leaders are moving into China without any clear knowledge of the many pitfalls they will encounter: the weak rule of law, forceful governmental intervention, a scarcity of managerial talent, the likelihood of counterfeiting, the fast paced business environment and surprisingly aggressive local competitors. This book uses case studies to both illuminate and examine these key managerial challenges. Each case focuses on a specific topic and is complemented with commentaries from professors and executives who have extensive front?line experience in China. The cases are the product of three?year research and are well?tested in MBA and executive courses. The book provides concise but insightful analysis to help readers to get the most from the case studies. This book will help you get better prepared to face the varied challenges you will find in China. These cases complement the material presented in a previous work. |
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