=LDR  00000nam  2200000   4500
=001  INLIS000000000001335
=005  20221108112734
=035  ##$$a 0010-0520001335
=008  221108################|##########|#eng##
=020  ##$$a 0-534-63797-3
=041    $$a eng
=082  ##$$a 302
=084  ##$$a 302 BAR m
=100   #$$a Baran, Stanley J.
=245  1#$$a Mass Communication Theory /$c Stanley J. Baran and Dennis K. Davis
=260  ##$$a Belmont, california :$b Thomson Wadsworth,$c 2006
=300  ##$$a 412 p.;23cm. ; $c 23cm.
=500  ##$$a Indeks : Indeks
=504  ##$$a Bibliography p. 387 - 404
=520  ##$$a Get on media's cutting edge today. Mass Communication Theory : Foundations, Ferment and Futere introduces you to both current and classical mass communication theories, and explains the media literacy movement in terms you can understand. Plus, this mass communications textbook helps you develop a better understanding of media theory so you can play a role in the media industry's future. And because its loaded with study tools, it will help you succeed on exams and in the course.
=650   4$$a 1. Mass Communication - Theory
=250  ##$$a 4th
=700   #$$a Dennis K. Davis
=990  ##$$a 07200/MKRI-P/XII-2007
=990  ##$$a 07200/MKRI-P/XII-2007