=LDR  00000nam  2200000   4500
=001  INLIS000000000002983
=005  20221112105134
=035  ##$$a 0010-0520002983
=008  221112################|##########|#eng##
=020  ##$$a 9780071285902
=041    $$a eng
=082  ##$$a 658.4
=084  ##$$a 658.4 THO c
=100   #$$a Thompson, Arthur A.
=700   #$$a A.J.Strickland III
=700   #$$a John E. Gamble
=245  1#$$a Crafting and Executing Strategy : $b The Quest for Competitive Advantage Concepts and Cases /$c Arthur A. Thompson
=250  ##$$a 16th Ed.
=260  ##$$a New York :$b McGraw Hill,$c 2008
=300  ##$$a xlvi,449p. : $b :illus. ; $c 26cm.
=500  ##$$a Indeks : p.I-1-I-44
=520  ##$$a This edition, coming on the hells of the 15th edition published in mid-2006, features 31 of the latest and best cases in strategic management and the very same 13-chapter presentation that appeared in the 15th edition. The purpose of this 16th edition is to satisfy the market's legitimate and understandable yearning for newly-researched cases involving high-interest companies and headline strategic issues. Both professors and students have long preferred that assigned cases be as up-to-the-minute as possible. Class discussions are prone to take on added sparkle and liveliness when a case is hot off the press and poses issues that company managers are still wrestling with or that involve situations where the jury remains out on the wisdom of prior actions taken by management. Sometimes, fast changing industry and company circumstances cause an otherwise good case in an older edition to lose its appeal (because outcomes are known or the issues are rendered moot by subsequent events).
=650   4$$a Strategic planning.
=650   4$$a Strategic planning -- Case studies.
=990  ##$$a 11305/MKRI-P/XII-2008
=990  ##$$a 11306/MKRI-P/XII-2008
=990  ##$$a 11306/MKRI-P/XII-2008
=990  ##$$a 11305/MKRI-P/XII-2008
=990  ##$$a 11305/MKRI-P/XII-2008
=990  ##$$a 11306/MKRI-P/XII-2008