=LDR  00000nam  2200000   4500
=001  INLIS000000000003569
=005  20221112104457
=035  ##$$a 0010-0520003569
=008  221112################|##########|#eng##
=020  ##$$a 0471468541
=041    $$a eng
=082  ##$$a 658.4
=084  ##$$a 658.4 ALL b
=100   #$$a Allard, Kenneth
=245  1#$$a Business as War : $b Battling for Competitive Advantage /$c Kenneth Allard
=260  ##$$a USA :$b John Wiley & Sons,$c 2004
=300  ##$$a xii, 243 p. ; 24 cm. ; $c 24 cm.
=500  ##$$a Indeks : p.235-243
=520  ##$$a Today's competitive business environment is so hazardous-from threat of terrorism to black outs, from global competition to information overload-that it seems more like battle and waging war than commerce. Trying to implement even the most brilliant of business strategies is frequently impossible in the face of a shifting landscape that feels like it requires night vision goggles and precision guided weapons over marketing plans and metrics.
=650   4$$a Leadership.
=650   4$$a Business ethics.
=650   4$$a Strategic planning.
=990  ##$$a 12092/MKRI-P/III-2009
=990  ##$$a 12092/MKRI-P/III-2009