00000nam 2200000 4500 INLIS000000000002889 20221027090310 0010-0520002889 221027################|##########|#eng## 1903684056 eng 330.9918 330.9918 GRA n Gras, Gilbert Le New New World : The Re-emerging Market In South America / Gilbert Le Gras London : Routledge, 2002 xvii, 316 p. : : illus. ; 24 cm Indeks : p. 293 - 316 The book examines the politics, markets, infrastructure, commodities and demographics of the Mercosur and Andean Community nations. It evaluates the South American markets for both current and future investors and will aid your assessment of the viability and return on investments in this new world. It is supported by case studies of major companies with interests in the South American market, and interview with key players including Venezuela's enigmatic president, Hugo Chavez. The book, investigates wheter confidence in the region is justified, growth is sustainable, and wheter South America can finally live up to its economic potential. The purpose of this book : First, given that the Southern Cone of South America accounts for more than 50 per cent of continental gross domestic product (GDP), it will continue to be the primary focus of your company's attention. Second, civil war in Colombia has been a major impediment to investment in that country and may be an increasingly relevant concern to neighbouring nations, depending on how the controversial Plan Colombia initiative unfolds. South America - Economic conditions 10871/MKRI-P/XI-2008 10872/MKRI-P/XI-2008 10871/MKRI-P/XI-2008 10872/MKRI-P/XI-2008 10872/MKRI-P/XI-2008 10871/MKRI-P/XI-2008