00000nam 2200000 4500 10497/MKRI-P/XI-2008 10496/MKRI-P/XI-2008 INLIS000000000000955 10496/MKRI-P/XI-2008 10497/MKRI-P/XI-2008 20221013025419 0010-0520000955 221013################|##########|#eng## 9780415410694 eng 302.2 302.2 MCN i McNair, Brian An Introduction to Political Communication 4th ed. London : Routledge, 2007 222p : xvii, 222p.; illus.; 24 cm. ; 24 cm. Indeks : p.218 - 222 p.210 - 217 This book examines how politicians, trade unions, pressure groups, NGOs and terrorist organisations make use of the media. Separate chapters look at the theory of political communication and its role in a democracy; the political media and their effects; political advertising, marketing and public relations; and the communication practices of organisations at all levels. This is revised and updated to include: the re-election of George W. Bush in 2004; developments in the war on terror since 2003, including the invasion of Iraq; the re-election of New Labour in 2005; the Gilligan affair, and changes in UK goverment communication since the Hutton report; the growing role of the internet in political communication. Communication Politics 10496/MKRI-P/XI-2008 10497/MKRI-P/XI-2008