Judul | Gaining and Sustaining Competitive Advantage / Jay B. Barney |
Pengarang | Barney, Jay B. |
EDISI | 3rd ed. |
Penerbitan | New Jersey : Pearson, 2007 |
Deskripsi Fisik | xvii, 555p. :: illus. ;24 cm. |
ISBN | 9780131579614 |
Subjek | Business Strategic Planning Business Enterprises |
Abstrak | This book purposes to summarize and integrate the latest research in strategic management and related disciplines in a way that is accessible to students and practitioners and in a way that facilitates its application. Unfortunately, many students of strategic management, whether they are full-time students, part-time students, or practising managers, have found it dificult to get their minds around this rapidly evolving field. Individual articles or books generally push only a single point of view and do not provide the overall integrative framework necessary to apply strategic management concepts in real organizations. With a couple of exceptions, most textbooks do not include information on the most up-to-date research in strategic management, nor do they provide guidance to students or practitioners about how this research might be applied. It has taken several actions to ensure the realization of this purpose: a) integrating startegic management research, b) including the latest research, c) ensuring accessibility and aplication. |
Catatan | Indeks : p.543 - 555 p.511 - 541 |
Bahasa | Inggris |
Bentuk Karya | Tidak ada kode yang sesuai |
Target Pembaca | Tidak ada kode yang sesuai |
Tag | Ind1 | Ind2 | Isi |
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260 | # | # | $a New Jersey :$b Pearson,$c 2007 |
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500 | # | # | $a Indeks : p.543 - 555 |
504 | # | # | $a p.511 - 541 |
520 | # | # | $a This book purposes to summarize and integrate the latest research in strategic management and related disciplines in a way that is accessible to students and practitioners and in a way that facilitates its application. Unfortunately, many students of strategic management, whether they are full-time students, part-time students, or practising managers, have found it dificult to get their minds around this rapidly evolving field. Individual articles or books generally push only a single point of view and do not provide the overall integrative framework necessary to apply strategic management concepts in real organizations. With a couple of exceptions, most textbooks do not include information on the most up-to-date research in strategic management, nor do they provide guidance to students or practitioners about how this research might be applied. It has taken several actions to ensure the realization of this purpose: a) integrating startegic management research, b) including the latest research, c) ensuring accessibility and aplication. |
650 | 4 | $a Business | |
650 | 4 | $a Business Enterprises | |
650 | 4 | $a Strategic Planning | |
990 | # | # | $a 11046/MKRI-P/XI-2008 |
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990 | # | # | $a 11046/MKRI-P/XI-2008 |
990 | # | # | $a 11047/MKRI-P/XI-2008 |
990 | # | # | $a 11047/MKRI-P/XI-2008 |
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