Detail Katalog

ID: 8721

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Marketing research

Pengarang:
Donald R. Cooper; Pamela S. Schindler

Penerbit:
Mc Graw Hill

Tempat Terbit:
New York

Tahun Terbit:
2006

Bahasa:
eng

Marketing -- research

Deskripsi Fisik:
xix,790 hal. : il.; 29 cm.

ISBN:
9780072837865

Nomor Panggil:
380.11/MAR/M

Control Number:
INLIS000000000008721

BIB ID:
0010-0520008721

Tersedia di OPAC Bibliografi Nasional Indonesia Karya Tulis Ilmiah Nasional

Format MARC21 - Total 18 field

Tag	Ind1	Ind2	Nilai	Urutan
001	`_`	`_`	INLIS000000000008721	1
005	`_`	`_`	20200508204509	2
008	`_`	`_`	200508\|\|\|\|\|\|\|\|\| \| \|\|\| \|\|\|\| \|\|eng\|\|	3
020	`_`	`_`	$a 9780072837865	4
035	`_`	`_`	0010-0520008721	5
041	`_`	`_`	$a eng	6
082	`_`	`_`	$a 380.11	7
084	`_`	`_`	$a 380.11/MAR/M	8
100	`_`	`_`	$a Donald R. Cooper	9
700	`_`	`_`	$a Pamela S. Schindler	10
245	`_`	`_`	$a Marketing research	11
260	`_`	`_`	$a New York $b Mc Graw Hill $c 2006	12
300	`_`	`_`	$a xix,790 hal.$b : il.;$c 29 cm.	13
500	`_`	`_`	$a Indeks : p.771-790	14
504	`_`	`_`	$a p.726-749	15
520	`_`	`_`	$a Marketing Research is designed to share the stimulating, challenging, fascinating, and sometimes frustrating world of research-supported marketing decisions with undergarduate students preparing to be future marketers. We have used our research and teching experience and our numerous research industry contacts to create a textbooks full of practical examples and researcher insights.	16
650	`_`	`_`	$a Marketing	17
650	`_`	`_`	$a research	18

Ditambahkan: 11 Jul 2011
Disetujui OPAC: 08 May 2020